The desert Emirate of Dubai has in recent times gained a reputation as a popular tourist destination. One of its major attractions is the amazing shopping opportunities on offer, encompassing a wide variety of merchandise. The famed gold souk is a major attraction, offering a mesmerizing array of gold jewellery of almost every imaginable size and shape.

A souk is the term used for a traditional market, and the gold souk is located in the hub of the city’s commercial business district, in the area known as Deira. The vast marketplace features more than 300 vendors, including well known jewellery retailers as well as small scale sellers. In excess of 300 retailers are present in this vast market and in the afternoon and early hours of the evening its lanes come alive with visitors from around the world. Sellers from a wide range of countries congregate at the venue to retail their merchandise. It is often said that at any one time, about 10 tonnes of gold may be found within the souk.

The variety of jewellery available is truly breathtaking, with a spectacular assortment of exquisite creations enchanting the visitor. The different designs may be modern, traditional, conservative, robust or delicate, and come in varying colours such as yellow, white or even in a pinkish or purple hue. On offer are lovely rings, earrings, bracelets, pendants and necklaces, from 24 carat (pure gold) to less precious measures. You will also find a variety of platinum, silver and diamonds.

One of the most attractive aspects of shopping for jewellery in Dubai is the truly amazing prices, as Dubai is a tax-free country. However strict regulations are imposed on the vendors meaning that it is generally possible to shop with confidence in Dubai. However it is customary to barter; typically vendors will state an inflated price, to which the customer should respond with a much lesser figure, and pretend to walk away. Sometimes the figure can be reduced by up to one half.

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